


Alerts & What’s Trending Produce Iceberg lettuce reversed recent declines, spiking to $25.49/carton due to light weights and disease risk in Western growing regions. This follows July’s YTD high, which many expected to normalize. If trends hold, iceberg could approach $35/carton later this fall, potentially staying above $20 into early 2026. Avocados moved the opposite direction, with 48-count Hass hitting their lowest price since Jan 2024 despite crop transitions in Mexico and tariff chatter. Outlook: Lettuce pricing remains highly vulnerable to further weather or disease setbacks. Avocado prices should stay relatively low into year-end unless significant supply disruptions emerge. Grains Grain markets stabilized after weeks of weakness, with modest w/w gains in corn, wheat, and soybean meal. Strong export demand helped offset forecasts for a larger U.S. corn yield—now expected at 184 bu/acre and possibly ending the year near 188. The WASDE report loomed over trading, keeping gains


Alerts & What’s Trending Produce Potato prices held flat, but the pre-harvest rally may be topping out. Iceberg lettuce took a nosedive—down nearly 37%—while avocados and tomatoes behaved as expected. No major supply concerns yet. Outlook: Lettuce pricing should stabilize near its short-term floor. Avocados might bump up briefly in early August but should trend lower overall. Expect a quiet few weeks before produce pricing heats up again in late Q3. Grains Grain prices were down again. The rising dollar and falling soybean prices dragged the market lower—even soybean oil dipped despite improved biofuel demand. Outlook: SBO demand for biofuels is recovering, but not enough to offset broader market weakness. Expect continued pressure unless grain exports surge or weather events shake things up. Dairy Cheese block and barrel prices both rose slightly, while butter edged up $0.01/lb. Milk output is lighter in hot regions, but manufacturers are






Alerts & What’s Trending Produce Roma tomato prices plateaued just shy of $15/carton after a five-week rally. However, possible tariffs on Mexican imports could raise prices again later this fall. Iceberg lettuce prices dropped nearly 15% week-over-week. Avocados are trending lower, but prices may briefly rise in August due to typical supply issues. Potatoes continue their slow, pre-harvest climb. Outlook: Expect a temporary break in tomato and lettuce prices before they edge higher again in Q4. Watch out for potential volatility in avocados, and plan ahead for continued slow increases in potato prices. Grains Corn prices dropped 2.1% despite extreme heat in the Corn Belt. Traders are waiting for crop condition ratings to decline before reacting. Export sales are strong, but not yet enough to shift market sentiment. Soybean oil was the only grain product to see an increase last week. Outlook: Corn prices may remain soft until
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