Waltham, MA – October 6, 2025 – Buyers Edge Platform, the leading digital procurement network for the foodservice industry, has teamed up with the Chowly Platform, the go-to solution for unifying digital storefronts, to bring local restaurants what they need most: more sales, stronger margins, and tools that just work.
Through this partnership, independents now have access to the full Chowly Platform—10+ connected tools built to cut third-party fees, run smarter marketing, and turn guests into loyal regulars. Features include: Marketing Website, Online Ordering, Google Business Profile, Paid Ads, 3rd Party Integration, Email Marketing, Mobile App, Dynamic Pricing, Customer Surveys, Loyalty Program, and more.
“Independent restaurant operators are the heartbeat of this industry. They deserve technology that’s practical, powerful, and built with their challenges in mind,” said Stephen Larkin, Sr. Director, Beyond Broadline at Buyers Edge Platform. “Together with the Chowly Platform, we’re delivering exactly that—profit-driven tools that help operators grow without adding more work to their plate.”
From Chaos to Control
The Chowly Platform helps independent restaurant operators turn tablet chaos and third-party commissions into direct orders and repeat business. By syncing POS systems, online ordering, Google Business Profiles, and marketing in one place, restaurants gain a complete digital storefront that drives orders and keeps more money in-house.
With this new partnership, Buyers Edge Platform members get access to:
- More Direct Orders through optimized websites and search
- Done-For-You Marketing like ads, email, and digital campaigns
- Smarter Growth Tools including loyalty, surveys, and mobile apps
- Proven ROI with order attribution and performance insights
- A Streamlined Stack that replaces scattered tech with one simple system
“Our mission with the Chowly Platform is simple: help independent restaurant operators make more money and grow on their own terms,” said Tom Lawton, Chief Revenue Officer, Chowly. “This partnership extends that mission to thousands of restaurants, giving them the tools to capture more direct orders, protect margins, and propel the industry forward toward a more profitable, sustainable future.”
Why This Matters for Independent Restaurant Operators
Margins are thin, costs are high, and tech is often built for chains instead of local operators. This partnership changes that. Buyers Edge Platform’s scale meets Chowly’s digital storefront expertise—giving independents the same firepower big brands use, without losing the heart and individuality that make them special.
About Buyers Edge Platform
Buyers Edge Platform is the leading digital procurement network and solutions provider for the foodservice industry, delivering savings, insights, and technology that help operators, distributors, and manufacturers succeed. Through its portfolio of solutions—including Digital Procurement Network, Fresh Services, Software Solutions, and Supply Chain Management—Buyers Edge is reshaping how the foodservice industry connects and thrives.
About the Chowly Platform
The Chowly Platform empowers independent restaurant operators to manage everything outside their four walls—driving more orders, stronger margins, and long-term profitability. With tools like Marketing Website, Online Ordering, Google Business Profile, Paid Ads, 3rd Party Integration, Email Marketing, Mobile App, Dynamic Pricing, Customer Surveys, and Loyalty Programs, the Chowly Platform gives restaurants a complete digital storefront to grow sales in one connected system. Backed by enterprise-grade attribution and best-in-class POS integrations serving over 17,000 restaurants nationwide, the Chowly Platform helps independent restaurant operators compete at scale while focusing on what matters most: delivering great food and serving their guests.